Cross-Channel eCommerce Sales and Market Share Intelligence

Tags: Competitive Analysis, Marketplace, Retailer, eCommerce, Market Share, Gap Analysis, Price Comparisons, Demand

Problem:  As eCommerce grows at a rapid rate, it’s imperative that brands, retailers, and marketplaces have up to the minute sales data to make real-time business decisions. Most of the solutions on the market offer reporting that comes in weekly or monthly. By this time it’s too late to capture the lost revenue. The data can also come from a limited number of sources that don’t give you the complete view of your business.

Solution:  Cluster has the largest eCommerce catalog and transactional dataset (70K Online Sellers) They are the only company to provide accurate cross-channel eCommerce sales and market share intelligence in Real-Time!

• Brands: Cluster helps brands win market share by tracking and acting based on real-time product market data.
• Marketplaces: Improve buying and selling by providing improved product identification capabilities, catalog data enhancement, market share data, optimized catalog rankings based on-demand analysis, and data-driven pricing.

• Catalog enhancement
• Inventory gap analysis
• Demand analysis and prioritization
• Product price comparison, benchmarking, and recommendation
• Personalize, rank and sort search results by demand analysis and sales data

Glasses USA needed to reduce their Amazon inventory from 6,000 to 100. They used the Algopix Bulk Data Analysis tool to help identify which products to focus on.

The Results:

  • Reduced the task from 2 weeks to 5 hours
  • Helped Glasses USA determine which products would be the most profitable to sell on Amazon
  • Now Glasses USA sells 600 products on Amazon based on the market data provided by Algopix

Persona: Marketplace Manager